The pepsi logo is a good logo because it is timeless, distinctive and simple. The colors (red, white, and blue ) will never go out of style because they are the colors of the American flag. They will always be relatable. The type is simple, readable and distinct. It is a good choice of font for a product that will last through many decades. The shape of the logo is simple, but everyone across the world could recognize it. It is a memorable logo, which makes it very effective.
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