Monday, November 3, 2008

My logo & an effective logo

So this is going to be two posts in one... I'm so sorry this is late, for some reason I'm totally unable to remember to post on here... anyways...

Effective logo:


I saw this logo for the Moynihan Institute of Global Affairs for the first time the other day, and I instantly thought it was really good. It's very VERY simple, which conveys a sense of professionalism and makes it easy to understand. At the same time, there's a distinct visual element - the circle is not only a literal globe, but also a good expression of the institute's all-inclusive, international attitude. The yellow font is a good gestalt, too.

My logo:




My rationale is on the stationary, so if you click that it should pop up. Thank youu.

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